The online coffee market in the United States has seen significant growth over the past five years. In 2023, online sales of coffee in the United States reached $3.7 billion, a 57% increase compared to the previous year[1]. The Coffee eCommerce market in the U.S. was predicted to reach US$1,013.8 million by 2023[3]. The US online coffee market had an annual growth rate of 11.2% between 2015 and 2020[7].

The top coffee e-tailers include Amazon, Starbucks, and Nespresso[1]. In 2019, Starbucks held a 40% share of US online coffee sales[7]. Other notable online coffee sellers include Intelligentsia, Grady's Cold Brew, and various local roasters such as Eastlick Coffee Roasters, Panther Coffee, and Hex Coffee[2][5].

The online direct-to-consumer (D2C) coffee market is predicted to grow at a compound annual growth rate (CAGR) of 15.3% from 2022 through 2027[9]. This growth is driven by the rise of eCommerce, which has allowed coffee sellers to reach a wider customer base and provide consumers with a convenient way to purchase coffee[1][6].

In conclusion, the online coffee market in the United States has seen substantial growth over the past five years, with major players like Starbucks and Amazon leading the market. The market is expected to continue growing, driven by the rise of eCommerce and the increasing popularity of online coffee purchases.

How to Get Incredible Results with a French Press

French press coffee can be an extraordinary experience, offering a delicious cup with none of the silty sludge at the bottom. However, this method is not for those in a hurry; it requires patience and a bit of know-how.

Freshness is Key

The key to great French press coffee is freshness. Use freshly roasted coffee beans and grind them just before brewing. Although pre-ground coffee works, fresh grinding enhances the flavor significantly. Aim for 60-70 grams of coffee per liter of water, but adjust according to taste.

Precision in Measurement

Invest in a digital weighing scale. It might seem over the top, but it's essential for two reasons:

1. Consistency: To replicate that perfect brew every time.
2. Adjustment: It helps you understand and tweak your brew, especially if you end up with a less-than-ideal cup.

Water Quality

Use fresh, clean, soft water. Hard or unfiltered water won't do your coffee any favors. The water should taste good on its own to ensure it doesn't detract from your coffee's flavor.

Brewing Process

1. Grind your coffee to a medium coarseness and place it in the French press.
2. Boil water and pour the correct amount over the coffee. For example, 30 grams of coffee to 500 grams of water.
3. Wait for four minutes. Patience is crucial here.
4. Stir the crust formed on top and then scoop off any foam or floating bits.
5. Do nothing for at least five minutes. This allows the remaining bits to settle at the bottom of the press.
6. After 5-8 minutes, you're ready to pour. Insert the plunger but do not plunge it all the way down to avoid disturbing the sediment.

The Perfect Cup

Gently pour your coffee through the plunger, which acts as a strainer. This method will yield the most delicious, silt-free cup of coffee from a French press.

Enjoy your coffee!